新万博体育下载_万博体育app【投注官网】

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For Prof. Paul and his team, providing high-level education is a top-priority issue. This refers to both teaching students in class as well as to mentoring them when it comes to writing papers and theses. We aim to provide knowledge and skills that are both theoretically and methodologically sound and practically relevant.

Current Courses

Lectures

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(applied filters: semester: WS 2025/26 | institute: Prof. Dr. Michael Paul - Value Based Marketing | course types: Vorlesung, Vorlesung + ?bung)
name lecturer type language
Advanced Services Marketing Itzenga

Fijon Itzenga

Vorlesung + ?bung englisch
Services Marketing: Principles Itzenga

Fijon Itzenga,

Flores

Elisabeth Flores

Vorlesung englisch
Marketing Analytics Bruder

Maximilian Bruder

Vorlesung + ?bung englisch
Marketing Management II / Marketing Management: Preispolitik Pappenheim

Christina Pappenheim

Vorlesung + ?bung deutsch

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Seminars

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(applied filters: semester: WS 2025/26 | institute: Prof. Dr. Michael Paul - Value Based Marketing | course types: Seminar, Pflichtseminar, Proseminar, Proseminar mit ?bung, Hauptseminar, Hauptseminar mit ?bung, Oberseminar, Projektseminar)
name lecturer type language
New 新万博体育下载_万博体育app【投注官网】ia Marketing: Research (Master) Paul

Michael Paul,

Itzenga

Fijon Itzenga

Seminar englisch
New 新万博体育下载_万博体育app【投注官网】ia Marketing: Research (Bachelor) Raczek

Pascal Raczek,

Skamel

Janne Geertje Skamel

Seminar deutsch
Services Marketing: Case Studies Raczek

Pascal Raczek

Seminar englisch

Course Overview

Bachelor

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Winter Term

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Course Type Credits Contact Person Important Notes
Einführung in die Wirtschaftswissenschaften (E-BWL) Lecture 5

Karin Gall

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Services Marketing: Principles Lecture 5 Maximilian Bruder ?
Services Marketing: Tutorial Tutorial - Maximilian Bruder ?
New 新万博体育下载_万博体育app【投注官网】ia Marketing: Research Seminar 5 Janne Skamel To apply for this seminar, please follow the instructions on the faculty cluster's website. Application phase: 1st week of lectures
Projects Seminar 5/10/15 Fijon Itzenga ?

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Summer Term?

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Course Type Credits Contact Person Important Notes
Marketing Lecture 5 Maximilian Bruder ?
New 新万博体育下载_万博体育app【投注官网】ia Marketing: Principles Lecture 5

Janne Skamel

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New 新万博体育下载_万博体育app【投注官网】ia Marketing: Tutorial Tutorial - Pascal Raczek ?
Industrial Services Management Lecture 5 Karin Gall An application using the bachelor course application form is obligatory. Application phase: 1st week of lectures
Industry Analysis Seminar 5 Elisabeth Flores

An application using the bachelor course application form is obligatory. Application phase: 1st week of lectures

International Marketing Lecture 5 Karin Gall An application using the bachelor course application form is obligatory. Application phase:? 1st week of lectures
Services Marketing: Research Seminar 5 Fijon Itzenga To apply for this seminar, please follow the instructions on the faculty cluster’s website. Application phase: 1st week of lectures
Projects Seminar 5/10/15 Fijon Itzenga ?

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Master

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Winter Term

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Course Type Credits Contact Person Important Notes
Advanced Services Marketing Lecture 6 Michael Paul ?
New 新万博体育下载_万博体育app【投注官网】ia Marketing: Research Seminar 6 Fijon Itzenga

An application using the master seminar application form is obligatory. Application phase: 1st week of lectures

Services Marketing: Case Studies Seminar 6

Pascal Raczek

An application using the master seminar application form is obligatory. Application phase: 1st week of lectures

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Summer Term?

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Course Type Credits Contact Person Important Notes
Advanced Value Based Marketing Lecture 6 Maximilian Bruder

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New 新万博体育下载_万博体育app【投注官网】ia Marketing: Case Studies Seminar 6

Maximilian Bruder

An application using the master seminar application form is obligatory. Application phase: 1st week of lectures
Services Marketing: Research Seminar 6 Fijon Itzenga An application using the master seminar application form is obligatory. Application phase: 1st week of lectures

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Pittsburgh Exchange Program

Broadening Students‘ International Horizons Since 1996

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Joseph M. Katz Graduate School of Business (Part of the 新万博体育下载_万博体育app【投注官网】 of Pittsburgh) is one of the top 50 business schools in the USA. It has an international orientation with an emphasis on globally relevant course content and a large share of international students (~40-45%).

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