新万博体育下载_万博体育app【投注官网】

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M.Sc. Verena Kessler Verzar

Research and Teaching Assistant
Faculty of Business and Economics
Phone: +49 821 598 - 4673
Fax: +49 821 598 - 4432
Email:
Room: 1412 (J)
Opening hours: Tue. 02:00 p.m. to 03:00 p.m.; please register via e-mail
Address: Universit?tsstra?e 16, 86159 Augsburg

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Curriculum Vitae

Verena Kessler Verzar is a research assistant at the Chair of Business Administration with a focus on Information Systems and Management (Prof. Dr Daniel Veit) since January 2024. She contributes to the BMBF-funded research project "PriBizz - Web Analytics Business Models for Privacy-by-Design and the Support of Informational Self-Determination of Citizens".

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Her research interests lie primarily in the areas of user behavior on digital media and platforms, as well as privacy and informational self-determination in the age of digitalization.

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Kessler Verzar studied Business Informatics (Bachelor and Master) at the 新万博体育下载_万博体育app【投注官网】 of Augsburg. She wrote her master's thesis at the chair of Prof. Dr. Veit on the topic of "Understanding the Role of Transparency in Privacy-by-Design Decision-Making". In it, she investigated the influence of privacy-by-design mechanisms and transparency in the context of individual technology usage behavior. During her bachelor's degree, she already focused on the behavioral-empirical investigation of aspects of the adoption and use of innovative technologies. In her bachelor's thesis entitled "Objective and Perceived Privacy Risks of Messenger Services - A Case Study on WhatsApp", she analyzed various dimensions of privacy risks in the context of messenger services.

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Contributions with significant participation by Ms. Kessler Verzar have already been accepted for publication at the 17th Internationale Tagung für Wirtschaftsinformatik and in the book?Digitalization and Sustainability.?

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Prior to her studies, Verena Kessler Verzar lived in New Jersey, USA, for a year. There she completed a guest studies program at Princeton 新万博体育下载_万博体育app【投注官网】, where she learned the basics of computer architecture and programming. During her Master's degree, she spent one semester abroad at the 新万博体育下载_万博体育app【投注官网】 of Jyv?skyl?, Finland.

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At the beginning of her Bachelor's degree, she gained practical experience at Cultural Care Germany GmbH. From March 2020 to December 2023, Verena Kessler Verzar worked as a student research assistant at the chair of Prof. Dr. Daniel Veit.

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Publications

Part of a Book | Conference Proceeding

Part of a Book

Wagner, Christina, Kessler Verzar, Verena, Bernnat, Rainer, & Veit, Daniel J. (2023). Digital maturity models. https://doi.org/10.4337/9781800888807.00018
BibTeX | RIS | DOI

Conference Proceeding

Kessler Verzar, Verena, Frenzel-Piasentin, Adeline, & Veit, Daniel (2022). A discrepancy between objective and perceived privacy risks? Understanding messaging service's discontinuance usage.
PDF | BibTeX | RIS | URL

Review Services

Conference Reviews:

  • European Conference on Information Systems (ECIS)
  • Workshop on Information Security and Privacy (WISP) at ICIS 2022

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PhD Courses

  • Designing Online Experiments?(6 days), 新万博体育下载_万博体育app【投注官网】 of Augsburg

    Lecturer: Professor Jason B. Thatcher, Ph.D., Fox School of Business, Temple 新万博体育下载_万博体育app【投注官网】, Philadelphia,?USA
    Summer 2022

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Teaching

Bachelor-Level
  • IT Innovation Research,?Seminar
    Seminar advisor
  • Bachelor Theses
    Supervision of bachelor theses

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